Blog

Blog

In our blog, you will find travel tips, Sonoma County restaurant and lodging information and a great introduction to the incredible array of water sports, wineries, shopping choices, spas, golf courses, sports and other activities found here in the Russian River region.

14
APR
2021
Building your Email Marketing List

Are you having trouble growing your email list? Frustrated that people are opting out more than they’re opting in? This class will cover how to keep collecting and adding fresh contacts to your email marketing campaigns so you can keep your numbers moving up and to the right. We’ll go through tried and true list-building […]

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14
APR
2021
Better Email Marketing -Improve your Results

Are you using email but having lackluster results? Only occasionally sending emails out but with no clear plan? This intermediate class will help you advance your email marketing strategy. In this course, we’ll discuss: Tips for how to build a robust brand voice and create email content. How to acquire users acquisition and user retention […]

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14
APR
2021
Getting Started with Email Marketing

One of the most important online activities for most businesses is their email marketing strategy. Emails work hand-in-hand with your website to help you retain and ‘train’ your customers to engage with your business. In this course, we’ll discuss the basics of email marketing, including: How do I start an email program? How do I […]

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14
APR
2021
Online Crowdfunding - Intro to Kickstarter, GoFundMe and more

This fast-paced webinar will take an in-depth look into the most popular crowdfunding platforms like Kickstarter, IndieGoGo and Gofundme. Learn how each platform works, best practices, and common mistakes. We’ll review several recent successful campaigns to learn their secrets as well as discuss common reasons why campaigns don’t meet their funding goals. We’ll also have […]

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14
APR
2021
YouTube for your Business

Learn how to use the basic functionalities of YouTube, such as how to upload a video and how to create a powerful platform to share videos about your business. The instructor will also cover how to understand YouTube analytics. YouTube as a platform changes their design frequently and it can feel challenging to use, so […]

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14
APR
2021
Create a Powerful Video for your Business

Learn and understand each step of the production phase and what makes for good storytelling in a video. **This workshop includes a 1-hour ‘power hour’ class, followed by an optional half hour where you can ask questions and delve deeper.** Hosted by the Russian River Chamber of Commerce Sponsored by the County of Sonoma Class […]

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23
MAR
2021
Intro to Video for your Business

Want to create a powerful video to promote your business? Learn the elements of branding and marketing that you need before you put together a powerful video for your business. Understanding what you need before you produce a video and hire a video production company to get the maximum effect. **This workshop includes a 1-hour […]

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17
MAR
2021
Webinar - Basics of SEO for Local Searches

When your potential customers and site visitors search at Google, Bing, and Yahoo! … does your Web site appear in the results? At or near the top? In this class we will be exploring SEO tactics to get your local business ready for 2020 & beyond. You’ll leave having a better understanding of how SEO […]

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17
MAR
2021
Webinar - Intro to Advertising on Facebook

Online advertising is an important part of your online marketing strategy! Learn the best types of online advertising and why you should consider online advertising for your business! Hosted by the Russian River Chamber of Commerce Sponsored by the County of Sonoma Class by the Napa-Sonoma Small Business Development Center Presenter: Molly O’Kane Russian River […]

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